I don't know who made the final call on this one, but it still is a fail by Asus for not having the person in place who is competent enough to argue the business case. The company is free to do whatever it wants, but I'm just letting them know as a consumer, my reaction is certainly helping the business case for why it might be a bad idea to exclude a huge group of users who are very brand loyal to you at this point. The "private businesses can do whatever they think makes the best business sense"" is exactly right, but so is the connected idea that "but if it upsets their target market, they won't be able to afford to keep doing it that way very long".